TCU: Being persuasive

This video is based on the book 'Yes! 50 Scientifically Proven Ways to be Persuasive' by Dr. Robert Cialdini & Steve Martin.

Audience learn best when information is presented in fixed, spaced intervals. As such, key points of a presentation are repeated several times. Persuasive presentations are recommended to have 1 major theme, with key messages emphasized over and over again.

This video covers how to build a presentation outline, working with text, pictures, videos, charts, and shapes to help you build a professional-looking set of slides!

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This video tells about the importance of making use of the presentation to convey the key points, and how to engage your audience.

If you are accessing from outside campus, please log in via LinkedIn Learning (Lynda.com).

You’ve landed a meeting with a dream client, investor, or partner. Next, wow them with your presentation. Presenting your ideas in a clear and visually engaging way is a critical step toward the outcome you want. This learning path can help you prepare, design, and deliver a compelling presentation.

Ethos, logos, pathos are summarized in this video. Ethos is about establishing your credibility with the audience, logos is making use of logical arguments and justification to support your arguments, pathos refers to the appealing to audience's emotions.

This accessible book takes you step by step through the art of argument, from thinking about what to write and how you might write it, to how you may strengthen your claims, and how to come to a strong conclusion.

A lively and accessible guide to understanding rhetoric by the world class English and Law professor and bestselling author of How to Write a Sentence.

This is a guide for anyone who wants to connect better with people in the workplace by speaking clearly and with purpose.

The definitive guide to getting your way, revised and updated with new material on writing, speaking, framing, and other key tools for arguing more powerfully.