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Navigating Trends with Mintel

by Mahani Abd Ghani on 2024-01-18T09:34:11+08:00 | 0 Comments

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Explore tools, training videos & step-by-step guides to help you start using Mintel more effectively. Learn the basics here.

Market Intelligence & Consumer Trends

Get guidance on what consumers want and where the market is heading. Access the Global Consumer Trends 2024 report that gives a big picture of the 5 key trends that will impact the consumer landscape. Explore concepts such as ‘Newstalgia: keeping the past in the present’, revealing insights into consumer preferences that endure over time.

Sustainability

Going beyond what's popular with consumers, sustainability becomes a major focus. The ‘Global Outlook on Sustainability‘ shares research data on consumers’ priorities & what they truly think about going green. Discover also why recycling remains the best near-term solution.

Artificial Intelligence

Find out how artificial intelligence (AI) is transforming the packaging industry. Explore the Mintel platform for more AI use-cases such as improving quality control, predicting when machines need fixing, making supply chains more efficient, and caring for the environment.

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